Springbox Digital Introduction

Winter 2008

Helping potential clients get a sense for who your agency really is can be tricky. Whether you are meeting a client for the first time through a rigid RFP or simply getting introduced to a new team inside and existing client organization it’s important to make a good first impression. To address the myriad of possible introduction scenarios we decided to create a simple interactive introduction to answer people’s high level questions about Springbox. Thematically we referenced cards (business cards, thank you cards, etc.) the physical language of business correspondence. Each deployment is lightly customized for the specific audience through easily updatable XML. See an example.

Creative Direction, UX, Design